31 July - 01 August, 2018 | Rydges Sydney Central, Sydney, NSW

Rohit Mandanna

Customer Centric Program Leader
NSW Office of the Environment and Heritage

10:30 AM Using Digital to Imagine and Explore the Physical Experience at the NSW Office of the Environment and Heritage

In developing a digital experience, the NSW Office of the Environment and Heritage first identified what is meant by “customer”. Managing national parks across NSW, careful research and journey mapping allowed OEH to specifically identify their customers, and their needs for interaction with national parks to create enriching and immersive physical and digital experiences. Drawing on the initiatives by OEH, this session will explore:

  • Voice of customer: Capturing feedback and measuring different stages of the customer journey to identify which areas of the experience should be enhanced
  • Using digital to explore the physical: How the OEH is leveraging digital opportunities to help visitors visualize physical experiences they can enjoy in a national park
  • Utilising an experience management platform to capture improvement opportunities and continuously enhance the experience for National Parks Visitors

Check out the incredible speaker line-up to see who will be joining Rohit.

Download The Latest Agenda